What is Affiliate Marketing?

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Affiliate marketing involves earning a commission by promoting a product or service made by another retailer or advertiser. It is a monetization model where an affiliate partner, which is you, is rewarded a payout for providing a specific result to the retailer or advertiser.

Typically, the result is a sale. But some programs can reward you for leads, free-trial users, clicks to a website, or getting downloads for an app.

Affiliate programs are usually free to join, so you don’t have to worry about high startup costs. Done well, this performance-based opportunity can go from side to profitable online business idea by netting you a healthy income.

What’s an affiliate marketer?

An affiliate marketer is an individual who promotes other brands’ products and services in exchange for a commission. Pretty much anyone can become an affiliate marketer—it’s simply a matter of finding an affiliate program for which you meet the minimum requirements. Affiliate marketers earn money every time someone converts via their referral.